For most people starting an online business is exciting, lured by the possible profits that they could make. The internet business model is great, minimal expenses and your clients can be anywhere in the world so the possibilities are endless! What most people don't realize is that there are millions of web owners who are trying to do same business you're doing... The competition is fierce and only the webmasters with a good marketing strategy eventually succeed.
From personal experience adding your website to various directories to increase traffic does not work, especially if they are for free, however one still needs to use these directories as they provide backlinks to your website (One of Google's ranking algorithms is to rank a site on the amount of backlinks to a site).
So where does one market a website? Webmasters need to be 'in tune' with their target market and to do that you need to get inside their heads... What questions are they asking, what services are they looking for? Myspace has exploded the social community, this and other similar websites are where your future clients all are. Become active in Myspace, forums which have topics about your service/product. Always remember to offer quality advice on these forums as this will be a reflection on your service. Number one priority when answering or posting in a forum is to leave a link to your website so those who are interested have direct access to your website, the links also provide good backlinks for the search engines.
WebGrowth
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